Application Task #3: Collect, Analyse, and Incorporate Feedback
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- Create a plan for how you want to conduct prototype tests.
- If you are testing with users face-to-face, create a rough interview guide to lead you through the conversation.
- If you are testing e.g. a digital fake door prototype, set up thresholds for the quantity of data you want to collect and test your data analysis tools beforehand (make sure you can use the data for what you want it for).
- Conduct feedback sessions with potential users and customers.
- Analyse and make sense of the feedback you have collected.
- Iterate your prototypes.
- Pivot, if necessary.
Resources
- Read the articles “Test Your Prototypes: How to Gather Feedback and Maximise Learning” and “10 Tips For User Testing Your Prototype” for helpful pointers on how to best test your prototypes.
- If you are prototyping to uncover UX problems of your digital solution, read the summary article by Jacob Nielsen titled “Why You Only Need to Test with 5 Users”. It is based on an earlier study by Nielsen and his colleagues which was published as Nielson, J. & Landauer, T. K. (1993). A mathematical model of the finding of usability problems, Proceedings of the INTERACT ’93 and CHI ’93 Conference on Human Factors in Computing Systems, Amsterdam, The Netherlands, 24-29 April, 206-213.
- For general tips on testing prototypes, refer back to the design thinking method toolkits mentioned in the previous chapter such as the Stanford Design School Bootleg, the IDEO.org Design Kit, and the Design Methods Finder.